This year the panel focused on e-books, print-on-demand and how to use social media to promote your writing. The panelists included a couple of agents, three writers, a publicist, and an editor with a small publishing house. Here are a few tidbits of info that I gleaned from the panel:
- Writers can use YouTube to promote your writing. Here's a link a clever book trailer. Because it's entertaining, it grabs your attention, and you don't realize it's a book trailer. It's very well done. (However, I still cringe when I see the pregnant woman drinking alcohol. I know it's fiction and all, but it really bothers me.)
- What is success to you? Is success selling thousands of books? Or is it simply telling your story. The new world of e-books, blogging and self-publishing can help you reach your goal of telling your story.
- It's hard to find an audience for self-published fiction. However, nonfiction seems to do well. (And I was VERY pleased to note that there was no ranting about nonfiction writers needing to have a "platform.")
- Self-published books still need professional editing.
- Find an agent you can work with. Not all personalities will be able to work well together.
- Work on your craft. Make sure your writing is in the best shape it can be.
- Write now.
- Be open.
- Trust your instincts.
- Talk to others. (Critique groups are great. I share this from personal experience.)
- Look at what you like to read and who publishes the books.
- Write even if you don't feel like it.
- Be ready to sell your book and sell yourself.
- Tell the story. Only you can tell the story.
- Get to know independent book publishers.
- Have a book signing at a bar and give away a free glass of champagne if someone buys the book. (Split the cost with the bartender.)
- Pen names are usually only to hide a bad sales record.
- Don't put in changes in your book that you don't agree with.